Product/Brand Marketing

Application deadline:  
Location: Seoul , , South Korea 
Contract type: Permanent 
Job ID: 4775 

Overall objective:

Ensure best in class launch readiness of Anzupgo through cross-functional collaboration, comprehensive marketing expertise and strategy development, and effective customer engagement. Develop and execute comprehensive long-term and short-term marketing strategies to achieve sales targets. Effectively manage the CHE & Core portfolio market through activities such as stakeholder management, promotional initiatives, patient support programs, and market research and analysis. Drive desired business outcomes through cross-functional collaboration with internal stakeholders, including Medical, Commercial Excellence (ComEx), Sales, and Global teams. Engage with external stakeholders to shape perceptions of our products, enhance corporate reputation, and maximize LEO Pharma's competitive advantage.

Role and responsibilities:

Business Results
- Achieve 100% of the agreed Net Sales Value (NSV) and EBITDA targets for the assigned products.
- Establish and monitor SMART goals for all brands, regularly tracking performance against these objectives and implementing corrective actions as needed.
- Ensure best in class launch readiness of Anzupgo and get endorsement Launch Readiness Meeting in collaboration with cross functional team.

Market Dynamics
- Leverage market and customer insights to drive growth and identify new business opportunities.
- Foster close collaboration with key stakeholders and Key External Experts (KEE). 

Plan and Execution
- Ensure that long-term and short-term strategies and plans address local customer needs while aligning with the global strategic direction.
- Ensure the business plan is completed and approved within the agreed timelines and format.
- Develop and monitor marketing messages and programs to achieve the desired business outcomes.
- Plan and execute key events, such as nationwide symposiums, successfully in collaboration with cross-functional teams and external stakeholders.

Customer engagement 

- Define Key External Experts (KEE) and collaborate with Medical and Commercial Excellence (ComEx) teams to develop speakers and influencers.
- Establish strong relationships with KEEs through thoughtful and strategic engagement in marketing programs.

Cross functional Team work
- Ensure the establishment of effective working relationships across cross-functional teams at local, national, and international levels.
- Inspire and motivate all relevant personnel within and across functions by communicating the business unit’s vision, providing clear direction, and leading by example.

Compliance to relevant regulation
- Fully understand local SOPs & Code of Conduct and adhere to all relevant regulations.
- Adhere to LEO Pharma principles, policies, and practices.
- Adhere to Drug safety reporting obligations at all times. 

Job specific competencies:

Professional competencies
- Bachelor’s degree or above
- Over 5 years working experiences in sales & marketing (at least 3 yrs working experiences in Marketing) is preferred
- High level of knowledge of products and therapeutic area
- High proficient level of English
- Appreciation for the importance of pharmacovigilance compliance in our industry 

Behavioral competencies
- Strategic thinking to develop robust Sales/Marketing plan
- Deliver results: Strong drive to deliver committed outcomes
- Customer focus: Put customers at the center of what we do
- Decision-making: Make decisions on facts and insights and deliver results as per decisions made
- Collaboration: Create synergy through instilling shared objectives 

Beyond the skin

Join LEO Pharma, a global leader in medical dermatology, as we go beyond the skin to make a lasting impact.  Our innovative approach sets us apart. We are dedicated to leaving a legacy that positively impacts patients, colleagues, and our planet. 
 
At LEO Pharma, we believe in the power of individuals to drive change. Our flat organizational structure empowers you to make a visible impact and offers versatile roles for professional growth. We value diversity and welcome applications from all qualified candidates, recognizing that our different perspectives, backgrounds, and attitudes enable us to make the best decisions. Join our passionate team at LEO Pharma and be yourself as we work together to make a difference.
 
For certain positions, LEO Pharma might complete a background check conducted by a third party.

Join us on our journey Beyond the Skin. Apply today!

Report a concern: Whistleblower hotline | LEO Pharma